2NE1 holds 4D music video showcase over weekend

From left, girl group 2NE1 members Sandara Park, Park Bom, Minzy and CL pose during a photocall of their 4D music video showcase at the CJ CGV theater in Yeongdeungpo district of Seoul, South Korea on September 18, 2010. [Park Sung-ki/Asia Economic Daily]

K-pop female group 2NE1 held a showcase over the weekend featuring their music videos for their three title tracks in 4D format, the first time such an attempt has been made by a recording artist.

The quartet kicked off the event with an autograph session for fans at the Time Square shopping center in Yeongdeungpo district in Seoul, followed by unveiling the music videos for "Can't Nobody," "Go Away" and "Clap Your Hands" in 4D from their recent first full-length album "To Anyone."

4D films incorporate physical effects to simulate effects such as rain, wind and vibration which occur in synchronization with the film through the use of water or air sprays and motion simulators.

"It was a lot of fun to make these music videos and seeing ourselves on the big screen was fun with all these effects," 2NE1 member Sandara said after the videos were revealed.

2NE1 leader CL said, "It feels great to be returning to the music scene after one year with our album and promoting the three title tracks which are all different songs."

The girls made their comeback with their first studio release "To Anyone," which was released locally and internationally on September 9. The latest record features a total of 12 songs including six new tracks, four previously releases and two bonus songs.

They have been promoting the three title tracks simultaneously which are currently the top 3 songs on several web-based and offline music charts. "Can't No body" has taken the crown on televised music shows such as Mnet's "M! Countdown" and KBS' "Music Bank."

The girls, who are also readying for their debut in the United States, ranks at No. 3 on Apple's iTunes hip-hop albums chart in U.S., following behind top recording artists Drake and Eminem.

Composed of other members Bom and Minzy, 2NE1 has been one of the most successful girl groups in the country since their debut in May 2009.

Reporter : Lucia Hong luciahong@
Editor : Jessica Kim jesskim@