Cover to Chinese version of actor Bae Yong-joon's photo essay "Discovering the Beauty of Korea". [KEYEAST]
The Chinese version of top Hallyu star Bae Yong-joon's photo essay "Discovering the Beauty of Korea" will go on sale starting today, according to Bae's agency KEYEAST on Thursday.
The book, first released in a Korean and Japanese version last year, had also been published in Taiwanese just last week.
SLA (Star Lake Agency), a Korea-China culture agency which planned the book's release in China, was quoted as saying that the book will "act as a catalyst which will invigorate exchange between Korea and China in various spheres including culture and tourism."
An event celebrating the release of the Chinese version of Bae's book will be held at the Korean Cultural Service in Beijing this afternoon.
The book contains photographs of various cultural artisans that the actor met during his travels, as well as introductions to Korean culture and travel locations which Bae compiled over a one-year period.
Jessica Kim jesskim@
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