LG Tromm Washing and Drying Appliances, 'Pet Appliance' Upgrade Without Product Replacement

LG Electronics is upgrading the 'Pet Care Course' on laundry and drying appliances such as Tromm washing machines, dryers, Mini Wash, and Wash Tower, so that customers with pets can enjoy a differentiated customer experience unique to UP appliances. A model is introducing the 'Pet Care Course.'

[Asia Economy Reporter Jin-ho Kim] LG Electronics announced on the 13th that it will upgrade the 'Pet Care Course' in Tromm washing and drying appliances to allow customers who have pets to enjoy a differentiated customer experience unique to LG’s premium home appliances.

This upgrade targets Tromm washing machines, dryers, Mini Wash, and Wash Tower released as LG premium home appliances. Following the recent upgrade of the Pet Care Course in Tromm washing machines and Mini Wash, the function will be provided as an upgrade for dryers and Wash Tower by the end of this month.

Customers who previously did not need the Pet Care Course because they did not have pets but have recently become pet families (a compound word of pet and family, Petfamjok) can add the Pet Care Course through a software upgrade in the LG ThinQ app’s ‘Premium Appliance Center’ without replacing their products.

Reflecting customer experience-based needs who want to wash pet and owner clothes separately, LG applied the Pet Care Course to Mini Wash as well. The Mini Wash with the added Pet Care Course is perfect for use as a dedicated pet washing machine.

The Pet Care Course of the Tromm washing machine effectively removes pet excrement or everyday stains such as mud and grass from outdoor activities on clothes through 6-motion hand wash action and quadruple safe rinsing including three rounds of warm water rinses.

The Pet Care Course of the Tromm dryer uses TrueSteam to remove pet odors and excrement smells not only from wet clothes but also from dry garments. Using the separately sold Pet Care drying balls and dedicated filters together makes garment care even more effective.

Since last month, LG Electronics has also been providing an upgrade that adds the ‘Post-Wash Laundry Care’ function along with the Pet Care Course. If you cannot immediately take out the laundry after washing, you can select this function in the LG ThinQ app to periodically rotate the drum, reducing wrinkles in the laundry.

Seung-tae Baek, Vice President and Head of LG Electronics’ Living Appliance Business Division, said, “Through upgrades available only on LG premium appliances, we will continue to introduce innovative functions and services that provide differentiated customer experiences while meeting increasingly segmented customer needs.”

Meanwhile, LG Electronics is holding various events so that more premium appliance users can experience the Pet Care Course upgrade. Customers who share touching stories with their pets on their personal SNS on the event page will be entered into a draw to win a Tromm dryer Objet Collection, Pet Care dedicated filter/drying ball accessory kits, and coffee coupons. A review event for the Pet Care accessory kit will also be held.

This content was produced with the assistance of AI translation services.