TaylorMade Achieves Success with Irons Following Drivers

No. 1 Market Share in the Korean Golf Club Market
Iron Strategy Succeeds by Reflecting Korean Golfers' Playing Styles
Special Benefits for Customers During Thanks Festa Event

TaylorMade has achieved success not only with its drivers but also with its irons.

On April 15, TaylorMade announced, "We have achieved the No. 1 market share in the Korean golf club market (both online and offline) in 2025, based on the total number of clubs sold by brand. The iron category played a significant role in this achievement." The company explained that building a product portfolio tailored to the playing styles of Korean golfers contributed to this result.

TaylorMade P·790 Iron

The core models, the P·790 and P·8CB irons, are built on the foundation of forgiveness and distance, with each product lineup reflecting its own design characteristics. The P·790 iron incorporates head designs optimized for each club number and features SpeedFoam™ Air technology to deliver explosive feel and enhanced performance. The P·8CB iron is a forged iron that combines tour DNA with high forgiveness. Manufactured using a high-density forging process with 1025 carbon steel, it offers a soft impact feel and helps golfers achieve stable shots.

During the Thanks Festa event, TaylorMade will be giving a dozen TP5 or TP5x golf balls on-site to customers who purchase the P·790 or P·8CB irons. A TaylorMade representative stated, "We are expanding the P Series lineup in the iron category to accommodate a variety of playing styles," adding, "We will continue to introduce lineups centered on products that match the unique playing characteristics of golfers."

This information partially references the NIQ Korea Retail Index Service (GfK Panelmarket). The results are based on a market sales survey conducted from January to December 2025, covering golf specialty stores, private dealers, hypermarkets, and other golf retail channels nationwide, as well as online channels, for products including drivers, iron sets, fairway woods, utilities, wedges, golf club sets, and putters.

This content was produced with the assistance of AI translation services.