K-Musical's Full-Scale Expansion into the UK, USA, and Japan

'You and It' First Step... Reading Performance in London Next Month
'Crazy Bread' and 'Lastman' to Follow

K-musicals are expanding into the UK, the US, Japan, and other countries.

Musical 'Inside William' Showcase Scene

The Ministry of Culture, Sports and Tourism and the Arts Management Support Center announced on the 28th that, according to the phased overseas expansion support policy announced last June, they will present our original musicals to overseas audiences. The target includes fourteen works: six selected from last month's K-Musical International Market 'Roadshow in Broadway·Tokyo,' five selected for the English-speaking mid-term development support program (a localization program conducted jointly with overseas partners), and three selected for overseas distribution support. Park Bo-gyun, Minister of Culture, Sports and Tourism, stated, "K-musicals are growing from a wildcard of K-culture to a prominent leading role," adding, "We will continue to provide support and attention so that they succeed not only in Asia but also in the US and European markets."

The first step will be taken by 'You & It.' On the 1st of next month, a reading performance will be held in London for West End stakeholders. The production company Easy Musical Company signed an agreement with Peter Huntley, CEO of Smart Entertainment, who visited the K-Musical International Market last year. They have been focusing on localization and were selected this year as a mid-term development support recipient for the English-speaking market. The Ministry of Culture, Sports and Tourism explained, "Yellow Bomb's 'Crazy Bread (USA),' Yeongeuk Yeoljeon's 'Inside William (UK·USA),' Neo's 'The Last Man (USA),' and Juda Culture's 'Mali's Today More Special Than Yesterday (USA)' are also scheduled to be sequentially presented from October through the same route."

K-Musical 'Crazy Bread' Reading Performance in the United States

'Rah Hest' by Hong Company, selected for the 'Roadshow in Broadway,' will be showcased in the US in October. The 'Roadshow in Tokyo' selected works, including Nutriart Company's 'Brahms,' Neo's 'The Last Case,' Cultureholic's 'Dralala Dental Clinic,' HJ Culture's 'Modigliani' and 'Egon Schiele,' and Asin Art Company's 'Musical Shinbihanga,' will be unveiled in Japan in December.

The overseas distribution support selected works are Yeonwoo Stage's 'The Goddess is Watching (co-produced with China),' Neo's 'Vanishing,' and Romantic Barricade's 'Eugene and Eugene (co-produced with Taiwan).' 'The Goddess is Watching' was already performed in Shanghai, China, last June and ranked first in ticket sales. The other works will meet local fans in October respectively.

This content was produced with the assistance of AI translation services.