Shinhan Bank Official SNS Channel Surpasses 1.5 Million Followers

[Asia Economy Reporter Kim Hyo-jin] Shinhan Bank announced on the 21st that as of the 15th, the total number of followers on its official SNS channels such as Facebook, Instagram, and YouTube has surpassed 1.5 million. This includes 1.13 million on Facebook, 150,000 on Instagram, 120,000 on KakaoStory, 50,000 on YouTube, and 50,000 on Naver Post.

Operating under the motto "Channels Created Together with Customers," Shinhan Bank's official Facebook and Instagram channels held a branch staff compliment event in February. The Daegu area branches, which went through a difficult time due to the novel coronavirus infection (COVID-19), received the most recommendations from customers. In June, the month of patriotic and veterans' remembrance, a Taegeukgi flag hashtag event was also held.

Shinhan Bank's official YouTube channel introduced the nickname "FUNhan Bank," with the concept of "Depositing Fun into Finance," in April. It has received attention for entertainment-style financial content "Chinhan Bank" and cost-effective restaurant content "Ssa-daegi (Cheap and Amazingly Delicious Restaurants)."

Meanwhile, to express gratitude to customers for surpassing 1.5 million followers on its official SNS channels, Shinhan Bank is holding the "Jjin Jjin Jjin Event" on its official Facebook for three days starting July 20.

This event is conducted through SNS channel follow certification (Jjin Friend), boasting about favorite channels and content (Jjin Love), and leaving comments on desired improvements (Jjin Fan). Participants will be entered into a draw to win prizes such as department store gift certificates, chicken coupons, and Starbucks gifticons.

This content was produced with the assistance of AI translation services.