Kiturami Boiler Ranks No. 1 in Home Boiler Category of "Korea Brand Power Index"

Ranked No. 1 for 28 Consecutive Years Since the First Survey in 1999

On March 19, Kiturami announced that Kiturami Boiler ranked first for the 28th consecutive year in the home boiler category in the "2026 Korea Brand Power Index (K-BPI)" released by Korea Management Association Consulting (KMAC).

The Korea Brand Power Index is a brand assessment and evaluation system that has been conducted since 1999. While evaluation indices are calculated annually for about 3,900 brands across 227 industries in Korea, Kiturami Boiler has maintained the top position in brand power for home boilers since the first survey.

Kiturami Boiler recorded the highest overall K-BPI score among home boiler brands, achieving 638.2 points. Notably, it received the top score in all detailed evaluation categories, including "the brand that comes to mind first when thinking of home boilers," unaided awareness, aided awareness, and preference.

Paying attention to recent changes in consumer spending patterns and the growth potential of the rental market, Kiturami recently launched "Ttasoom Care," a home boiler rental service. Introduced in collaboration with Hyundai Rental Care, a company specializing in rentals, Ttasoom Care helps customers replace old boilers without a large upfront cost and provides high-quality, eco-friendly boilers at a reasonable monthly rental fee. Ttasoom Care systematically manages the entire lifecycle of boiler usage, from purchase and installation to regular inspections and after-sales service (A/S), enhancing user convenience.

A Kiturami Boiler official stated, "We will continue to drive innovation across products, technology, and services to maintain our position as the top home boiler brand going forward."

This content was produced with the assistance of AI translation services.