ETF Has Even Come Out as Bread Now?

Korea Investment Trust selling collaboration bread with bakery from the 12th
Lottery event offering "1 don of gold" as first prize for purchasing ETF bread

Korea Investment Trust Management announced on the 13th that, since the 12th, it has been collaborating with "ETF Bakery (Express Trade Farm Bakery)" to sell an ACE Global Semiconductor TOP4 Plus Exchange-Traded Fund (ETF) cream bun set. This collaboration is a new initiative by Korea Investment Trust Management, aimed not only at marketing to investors but also at creating everyday touchpoints with non-investors.

ETF Bakery is a bakery cafe operated by Glow Seoul, known for offering a wide variety of breads at reasonable prices. The Anguk branch, where the collaborative product ACE Global Semiconductor TOP4 Plus ETF cream bun is sold, officially opened in December last year.

ACE ETF Geulbanpo cream bread, sold by Korea Investment Trust Management at the ETF Bakery Anguk branch since the 12th. Provided by Korea Investment Trust Management.

The collaborative product, the ACE Global Semiconductor TOP4 Plus ETF cream bun, is a set composed of four types of cream buns, which are ETF Bakery's signature items. Bundling several products into a single package mirrors the characteristics of an ETF, which allows investors to invest in multiple companies through a single product.

The four-piece set was inspired by the fact that the ACE Global Semiconductor TOP4 Plus ETF invests in leading companies across four semiconductor industry sectors: memory, non-memory, foundry, and semiconductor equipment. Thanks to its strategy of investing in representative companies in each semiconductor sector, the ACE Global Semiconductor TOP4 Plus ETF has become one of ACE ETF's flagship products, recording a return of 486.30% since its listing.

Each product in the set symbolizes a specific company: the "Ssukssuk Cream Bun" represents Nvidia, the "Cherry Blossom Strawberry Cream Bun" represents TSMC, the "Almond Cream Cheese Bun" represents SK Hynix, and the "Black Sesame Cream Bun" represents ASML. Only 80 sets of the cream buns are sold each day, and sales are scheduled to end on the 28th.

A lottery event is also being held for purchasers of the ACE Global Semiconductor TOP4 Plus ETF cream buns. Winners can check the results immediately on-site, and the first prize is 1 don of gold, symbolizing another flagship product of ACE ETF, the "ACE KRX Gold Spot ETF." In addition to gold, AirPods Pro, hand cream, and Americano coupons are also prepared as prizes.

Yeom Jungin, Head of the ETF Digital Marketing Department at Korea Investment Trust Management, said, "This collaboration is an attempt to reach out first not only to investors who actively seek out financial products, but also to non-investors in their daily lives," adding, "It is a process of creating experiential touchpoints so that 'when you think of ETFs, you naturally think of ACE ETF,' even without any separate learning."

Yeom added, "Through this collaboration, we expect to enhance ACE ETF brand awareness and increase investor interest in the ACE Global Semiconductor TOP4 Plus ETF," and continued, "We plan to continue making various attempts to meet investors in more familiar ways going forward."

This content was produced with the assistance of AI translation services.