Cheongyang County Named Outstanding Local Government for Organizational Culture and Integrated Care Nationwide

Organizational Culture Innovation Recognized through the Administrative PRO Movement
Integrated Care Model Connecting Medical, Nursing, and Housing Services Also Selected as a National Best Practice

Cheongyang County Office Exterior View

Cheongyang County in South Chungcheong Province has achieved outstanding results in national competitions hosted by the Ministry of the Interior and Safety and the Ministry of Health and Welfare, establishing itself as a model local government in both 'organizational innovation' and 'integrated care' nationwide.

On December 8, Cheongyang County announced that its 'Administrative PRO Movement' received the Excellence Award at the '2025 Organizational Culture Improvement Best Practices Competition' held by the Ministry of the Interior and Safety on December 5. Among the twelve best practices recognized nationwide, Cheongyang County was the only county-level local government selected.

On the same day, at the '2025 Medical, Nursing, and Care Integrated Support Performance Conference' hosted by the Ministry of Health and Welfare, the county also received two awards: a ministerial commendation and an Excellence Award for best practices. This marks the third time Cheongyang County has been honored among local governments participating in national pilot projects.

The 'Administrative PRO Movement' is an organizational culture innovation program that promoted nine initiatives under three key areas: Perfect (accuracy), Reduce (streamlining), and Open (sharing).

In particular, the campaign to eliminate the 'Day for Serving Executives'-a practice centered around senior officials-achieved significant results.

The county implemented initiatives such as self-service meals, cost transparency, and a rotating reservation and vehicle standby system. As a result, the rate of such practices decreased by 48.3 percentage points compared to November 2024.

Kim Seonsik, Director of Planning and Audit, stated, "Our efforts to break down vertical practices and transform into a horizontal organization have been recognized."

The integrated care model, which received the Excellence Award at the '2025 Medical, Nursing, and Care Integrated Support Performance Conference' hosted by the Ministry of Health and Welfare, established a system that connects medical, nursing, housing, and daily living support services in a one-stop manner, centering on integrated care centers within senior welfare housing and integrated support desks at town and township offices.

The county provides 37 integrated services, including home medical care, housing environment improvements, and meal and mobility support, and has been recognized as a model that reflects the realities of regions with high elderly populations and limited medical resources.

Shin Sookhee, Head of the Integrated Care Division, stated, "We will further advance person-centered care and continue to develop the Cheongyang-style integrated care model."

This content was produced with the assistance of AI translation services.