Clean Country's Popomong Launches Three New Deodorizing Pet Care Products

Three New Products Including Cat Litter and Bamboo Pet Pads
Enhanced Deodorizing Performance for Summer Pet Care

Clean Country announced on August 14 that its pet-specialized brand, PAW-PAW MONG (Popomong), has launched three new deodorizing pet care products designed to address odor concerns during the summer season.

Popomong Deodorizing Specialized Pet Care 3 Items. Clean Country

The new lineup consists of three items: "Popomong 99.6% Cassavento Cat Litter," "Popomong Odor-Capturing Bamboo Pet Pads," and "Popomong Mineral Air Deodorizer." These products have been enhanced for both deodorizing performance and price competitiveness. This launch reflects the results of an in-house survey conducted last September among 200 pet owners, in which approximately 40% of respondents cited "deodorizing power" as the most important factor when purchasing pet hygiene products.

Launched last month, "Popomong 99.6% Cassavento Cat Litter" is a product that combines bentonite minerals with cassava, which aids in moisture absorption, and activated carbon, which is effective in absorbing odors and harmful substances, in an optimal ratio. While the existing "Popomong Dust Zero Bentonite Cat Litter" is a premium line based on natural Wyoming bentonite, the new product maintains the same absorption and clumping power but further enhances deodorizing capability.

The "Popomong Odor-Capturing Bamboo Pet Pad" is designed with a six-layer structure, adding a natural bamboo filter layer to the existing "Popomong Paw Print Zero Pad." With a quick-dry cover for rapid urine absorption and drying, diamond embossing for liquid dispersion, a power absorption core, 100% natural pulp, and a non-slip waterproof safety layer, the original five-layer product is now upgraded with a bamboo filter to deliver a 99.8% deodorizing effect.

By using a light-colored bamboo filter instead of the charcoal typically used for deodorization, pet owners can easily check the color of their pets' waste, allowing for intuitive monitoring of their pets' health. The product has also passed safety tests, including hazardous substance non-detection tests and 13 types of heavy metal tests conducted by KATRI and KOTITI Testing and Research Institutes.

Introduced as a new category, the "Popomong Mineral Air Deodorizer" utilizes mineral ions to fundamentally eliminate odor sources. Unlike conventional deodorizers that mask odors with artificial fragrances or use chlorine and ethanol-based ingredients, this product minimizes harmful substances and decomposes odor molecules directly with mineral ions, reducing the burden on pets' sense of smell and skin. Testing by the Korea Conformity Laboratories confirmed a 99.9% sterilization effect against major harmful bacteria, and skin irritation tests by the P&K Skin Clinical Research Center determined the product to be non-irritating, making it safe for pets with sensitive skin.

A Clean Country representative stated, "Popomong has consistently strived to provide products and solutions for the healthy daily lives of pets, and these new products also carefully consider functionality, safety, and pet health in response to the needs of pet families." The representative added, "We will continue to introduce products that satisfy both pets and their owners, further strengthening our position as a pet life care brand."

This content was produced with the assistance of AI translation services.