Noise partners with global showroom Tomorrow for "first overseas sales"

Contemporary fashion brand 'NOICE' announced on the 23rd that it has formed a partnership with Tomorrow, a global showroom under the Diesel Group, a global fashion company, and will conduct its first global sales with the 2025 Fall/Winter collection during Paris Fashion Week.

The Tomorrow showroom is headquartered in London and operates branches in major fashion hubs such as New York, Milan, and Paris, serving as a platform that connects leading brands and buyers worldwide. NOICE is expected to expand its presence in the global market, including Europe and North America, through its collaboration with Tomorrow.

After a major renewal with the addition of Director Seo Gi-won, formerly of Handsome, NOICE has been gaining attention for its genderless mood, incorporating various materials, sophisticated details, and wearable designs. The brand presents a differentiated collection that appeals to both domestic and overseas consumers through designs that transcend the boundaries between luxury and contemporary.

Actor Park Seo-joon is active as the brand ambassador, contributing to the expansion of NOICE's global recognition. The popup store held last year at Shibuya Parco Department Store drew a strong response locally, recording the highest sales ever for a domestic brand.

Through this contract with Tomorrow, NOICE will begin full-scale global sales targeting the European and American markets. At the same time, the brand plans to diversify its online and offline distribution channels and carry out various marketing activities to broaden its touchpoints with global consumers.

A NOICE representative stated, “Tomorrow showroom is the best partner for entering the global market, and this collaboration will be an opportunity for the brand to grow further on the global stage,” adding, “2025 will be the year when NOICE fully realizes the expansion of its distribution network and sales growth both domestically and internationally.”

This content was produced with the assistance of AI translation services.