The world's first bakery specializing in Bungeoppang has appeared in a department store. Shinsegae Centum City is showcasing the Bungeoro94 Bungeoppang pop-up store on the basement level 1 until January 9.


'Bungeoro94' is essentially a Bungeoppang shop. With the concept of 'expressing everything as Bungeo,' it is a special pop-up store that reinterprets the representative winter snack Bungeoppang with innovative recipes and various ingredients.


Bungeoro94 boasts a crispy exterior and chewy texture inside by baking its own dough recipe, perfected through multiple tests, with French gourmet butter. This Bungeoppang features a variety of menus such as 'Patbung' filled with red bean paste, 'Shubung' filled with custard cream, 'Applebung' reminiscent of apple pie, and 'Truffle Chocobung' containing French truffle fresh chocolate.



The Bungeo Mini Bites are served in a 'jjik-meok' style, where the crispy mini Bungeoppang are dipped into dipping sauces, offering a different kind of fun and taste compared to regular Bungeoppang.

Bungeoro94, a fish-shaped pastry popup store inside Shinsegae Centum City.

Bungeoro94, a fish-shaped pastry popup store inside Shinsegae Centum City.

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