Gyeonggi-do to Promote and Sell Kimchi from 6 Areas Including Yongin and Gapyeong at KINTEX Starting the 7th

Gyeonggi Province will showcase the award-winning products from the ‘Share Your Own Kimchi’ contest held in six cities and counties including Yongin at ‘Mega Show 2024 Season 2,’ the largest domestic consumer goods expo, taking place from the 7th to the 10th of this month at KINTEX in Goyang.

‘Share Your Own Kimchi,’ promoted through this year’s resident participation budget, was a project designed to discover unique kimchi varieties by linking local events held in cities and counties with kimchi-making competitions, while also promoting regional agricultural products. The events were held from May to October in six cities and counties: Pyeongtaek, Gwangju, Yongin, Gapyeong, Goyang, and Namyangju.

At the ‘2024 Gyeonggi Kimchi Nouveau’ promotional and sales exhibition held during this Mega Show, award-winning kimchi products such as Yongin’s Cheonggyeongchae Kimchi, Gapyeong’s Apple Kimchi, Goyang’s Yeolmu Kimchi, and Namyangju’s Meokgol Pear Kimchi will be commercialized and sold at affordable prices. Additionally, 1,000 participants who join the tasting event and complete a survey will receive eco-friendly bags as gifts.

Kimchi selected as award-winning entries at the 'Tell Me Your Own Kimchi' event held by Gyeonggi Province and city/counties. Provided by Gyeonggi Provincial Government

In particular, Yongin’s Cheonggyeongchae Kimchi is made into a quick and easy-to-prepare fresh kimchi meal kit, targeting a wide range of consumers, due to the high moisture content of Cheonggyeongchae which causes it to wilt quickly.

Moreover, Master Food Artisans Yu Jeong-im (Korea Food Artisan No. 38) and Lee Ha-yeon (No. 58) will participate in the sales exhibition to promote traditional kimchi culture and sell kimchi they personally made. There will also be opportunities to promote the award-winning kimchi from each competition using kiosks.

So-young Bae, Director of the Agricultural Food Distribution Division of Gyeonggi Province, said, "Through the ‘2024 Gyeonggi Kimchi Nouveau’ sales exhibition, we hope to create an opportunity to showcase the diverse transformations of kimchi using regional agricultural specialties beyond just cabbage and radish kimchi, making it easy to prepare and appealing to younger generations’ tastes." She added, "We ask for continued interest in Gyeonggi Province’s kimchi and traditional foods."

Gyeonggi Province plans to list and sell products that receive positive consumer evaluations in Market Gyeonggi.

This content was produced with the assistance of AI translation services.