Kakao Mobility Signs Business Agreement with Korean Red Cross to Promote Sharing Culture
Support for Korean Red Cross Campaign through Platform
Kakao Mobility announced on the 7th that it has signed a Memorandum of Understanding (MOU) with the Korean Red Cross to promote a healthy culture of sharing.
Through this agreement, Kakao Mobility will introduce the Korean Red Cross's donation and relief activities using Kakao T, Kakao Navi, and affiliated advertising media. It plans to operate and support various campaign and event pages.
Kakao Mobility and the Korean Red Cross signed a business agreement on the 27th of last month at Kakao Mobility headquarters in Pangyo to realize the social value of sharing, agreeing to mutually cooperate.
[Photo by Kakao Mobility]
Additionally, Kakao Mobility will take the lead in spreading the culture of sharing by donating 400 tablet PCs to support young people preparing for independence. The Korean Red Cross plans to deliver these tablet PCs to young people preparing for independence supported by the Red Cross and related organizations by the end of this year.
The Korean Red Cross will produce and share videos for advertising media transmission with Kakao Mobility and promote the social contribution activities carried out jointly by both organizations. Donations collected through Kakao T and Kakao Navi will be managed separately and used according to the campaign's purpose.
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Ryu Geung-seon, CEO of Kakao Mobility, said, "Since our founding, we have consistently strived not only to add convenience and safety to people's daily lives but also to fulfill our social responsibilities." He added, "Having launched the social impact brand '201 Campaign' last September, we plan to continuously discover projects that create various social values through cooperation with multiple organizations."
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