U.S. JD Power Seat Evaluation

A compact car seat made by Hyundai Transys has ranked first for the first time in a quality satisfaction survey conducted by a U.S. market research firm.


Hyundai Transys announced on the 4th that it ranked first (Kia Forte) in the compact car seat category for general brands in the '2024 Seat Quality Satisfaction Survey' released last month by U.S. market research firm JD Power.


The 2024 Seat Quality Satisfaction Survey measures satisfaction by surveying people who have owned 2024 model vehicles for more than 90 days in the U.S., calculating the number of complaints per 100 vehicles. The survey was conducted from July last year to May this year, targeting a total of 99,144 people.


Since its integrated launch in 2019, Hyundai Transys has been the only domestic company to rank within the top three in the seat quality satisfaction survey from 2020 to 2024.


Previously, in 2020, it ranked second (Hyundai Accent) and third (Kia Forte) in the compact car seat category for general brands, and in 2021, it ranked third with the Genesis G90 seat in the premium brand category. In 2022, it ranked second in compact car seats (Kia Forte), second in compact sport utility vehicle (SUV) seats (Kia Soul), and third in mid-to-large SUV seats (Kia Sorento). Last year, it also ranked second in compact cars (Kia Rio) and mid-to-large SUVs (Kia Sorento) seats, respectively.



Seongwoo Seo, Head of the Seat Division at Hyundai Transys (Executive Director), expressed his ambition, saying, "We will establish ourselves as the top-quality seat manufacturer that satisfies global customers, including those in North America as well as Korea."

Hyundai Transys employees are conducting a seat crash test. (Photo by Hyundai Transys)

Hyundai Transys employees are conducting a seat crash test. (Photo by Hyundai Transys)

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