Samsung Electronics Service, Ranked No.1 in Electronic Product AS Category at '2024 National Customer Satisfaction'

Received the Highest Score for 'Service Quality' Including Service Convenience

Samsung Electronics Service announced on the 8th that it ranked first in the electronics product AS category in its first year of introduction in the '2024 National Customer Satisfaction Index (NCSI)' survey released by the Korea Productivity Center.

This achievement follows the announcement on the 2nd of the '2024 Korea Service Quality Index (KS-SQI)', where it ranked first in all AS categories for home appliances, mobile phones, and computers.

A Samsung Electronics Service engineer inspecting an air conditioner.
[Photo by Samsung Electronics Service]

The National Customer Satisfaction Index survey is an indicator developed to enhance competitiveness through improving corporate service quality. It conducts face-to-face surveys with customers who have experienced each company's services and announces the top-ranked companies by category. The newly established electronics product AS category this year conducted satisfaction surveys targeting customers who experienced services for six products: smartphones, air conditioners, refrigerators, washing machines, TVs, and laptops.

Samsung Electronics Service ranked first by achieving the highest scores among evaluated companies in service convenience, problem resolution accuracy, and friendliness. Samsung Electronics Service also received high scores in customer perception evaluations such as employee trustworthiness, service provision environment, and customer-oriented values.

Song Bong-seop, Vice President and CEO of Samsung Electronics Service, said, "It is a great honor to be selected as the inaugural first-place company in the newly introduced electronics product AS category this year," adding, "We will continue to strive to provide the best service that meets our customers' expectations."

This content was produced with the assistance of AI translation services.