Hana Financial Group-Gangnam-gu Open Middle-Aged Digital Job Center

The Nation's First Local Government-Private Financial Company Collaboration Initiative

Hana Financial Group and Gangnam District Office established the ‘Senior Digital Job Center’ at Gangnam-gu Office Station on Subway Line 7 on the afternoon of the 17th. This center, the first in Korea to be jointly established by a local government and a private financial company, provides specialized digital education for career professionals in their 40s and 50s who wish to re-enter the workforce or engage in economic activities.

The opening ceremony was attended by officials from Hana Financial Group and Gangnam District Office, as well as about 40 trainees who will receive various training at the ‘Senior Digital Job Center’.

The center offers segmented courses tailored to trainees’ needs, including digital literacy education, digital job and skill training, digital job counseling, and employment and entrepreneurship support. Trainees can explore various digital careers such as data labelers, digital marketers, and digital creators.

There are two digital education spaces where trainees can practice digital tasks, as well as lounges and counseling booths for collaboration. Located at Gangnam-gu Office Station, the center’s accessibility is excellent, and Hana Financial Group expects that about 1,000 middle-aged and older adults will receive digital education annually.

On the afternoon of the 17th, Eunhyung Lee, Vice Chairman of Hana Financial Group (fourth from the left in the photo), Seongmyeong Jo, Mayor of Gangnam District (third from the left in the photo), Cheolho Shin, CEO of Sangsanguri (far left in the photo), and Seongcheol Hwang, Director of the Senior Digital Job Center (far right in the photo) are cutting the ribbon together with the trainees who attended the opening ceremony.
[Photo by Hana Financial Group]

At the opening ceremony, Lee Eun-hyung, Vice Chairman of Hana Financial Group, said, “We are pleased to collaborate with Gangnam District Office on the first public-private partnership to create a space that supports the digital economic activities of seniors in the local community.” He added, “We hope that the Senior Digital Job Center, in partnership with Hana Financial Group, will continue to grow as a platform and community for nurturing digital talent among middle-aged and older adults.”

Cho Sung-myung, Mayor of Gangnam District, stated, “Until now, job support has focused on youth and the elderly, but as life expectancy increases, new job education is needed for the senior generation to plan the latter half of their lives.” He added, “We will continue to build a sustainable cooperative system with Hana Financial Group and do our best to make this a model case of public-private cooperation.”

Meanwhile, Hana Financial Group not only established this center but also operates the ‘Hana Power on Second Life’ program to support reemployment of seniors and create a sustainable job ecosystem. This program helps career professionals in their 40s and 50s find a second career by leveraging their experience and expertise. The group also consistently engages in sincere ESG (Environmental, Social, and Governance) activities for inclusive growth with various members of society, including people with disabilities, women with career interruptions, and youth preparing for independence. Representative programs include ‘Hana Social Venture University,’ a youth startup support program in cooperation with key universities, and ‘Innovation Company Internship,’ a job creation program connecting social innovation companies with vulnerable employment groups.

This content was produced with the assistance of AI translation services.