Paris Baguette to Open 9 More Stores in North America This Month, Surpassing 150 Locations

Opened 7 Franchise Stores in 2 Canadian and 6 US Regions
Accelerating to Reach 1,000 Stores in North America by 2030

Paris Baguette, a bakery brand operated by SPC, announced on the 13th that it plans to open 9 additional stores in North America, including the United States and Canada, this month, surpassing 150 stores locally.

Paris Baguette stores operating in the North American region. From the top left clockwise: New York Manhattan Broadway branch, New York Manhattan Lexington Avenue branch, Toronto Young and Sheppard branch in Canada, Philadelphia University branch, California DTLA branch, New Jersey Red Bank branch.
[Photo by Paris Baguette]

In Canada, where it first entered the market in March, it will open the 'Southpark on White' and 'Newmarket East' stores. The Newmarket East store is the first directly operated store in Canada. In the United States, the first store will open in North Carolina on the 22nd, expanding into 20 states. Additionally, by the end of this month, 7 franchise stores will be opened in 6 regions including New York, California, New Jersey, Pennsylvania, and Massachusetts, achieving the 150th store milestone in North America. By the end of the year, there are plans to open additional stores in 7 states including Washington, Hawaii, and Tennessee.

Previously, Paris Baguette presented a vision to open 1,000 stores in the North American region by 2030. Positive results have also been seen, such as recording a profit in the U.S. market in the first half of this year.

An SPC official stated, "As the franchise business in the United States has entered its main track, we plan to accelerate the business and lead the North American bakery market," adding, "We will transplant the successful model in the U.S. to other countries we enter and accelerate our global business."

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