Foreign Airlines Introduce 'No Kids Zone'... "Pay 60,000 Won More"
Corendon Airlines Introduces No-Kids Zone Trial on Some Flights
"Part of Marketing Strategy," Analysts Say
A Turkish airline has decided to pilot a 'No kids zone' on some of its flights.
According to major media outlets including the US broadcaster ABC News on the 29th (local time), Corendon Airlines of Turkey will sell No Kids Zone seats on flights between Amsterdam, the capital of the Netherlands, and Cura?ao, a Dutch territory, starting this November, where passengers under 16 years old are not allowed to board.
The airline will designate the front section of its Airbus A350 aircraft as an adult-only area, allocating about 100 seats out of a total of 432. This area will include 93 regular seats and 9 'legroom' seats with extra leg space. Passengers wishing to use the adult-only section will have to pay an additional 45 euros (about 65,000 KRW) for regular seats and 100 euros (about 144,000 KRW) for legroom seats.
Corendon Airlines explained, "Passengers without children can enjoy a quiet environment," adding, "Parents traveling with children do not need to worry about disturbing other passengers with their children's crying or restlessness."
Since the flight time between Amsterdam and Cura?ao, where the airline is introducing the No Kids Zone, is about 10 hours, it is expected that there will be significant demand from passengers willing to pay extra for these seats. Brett Snyder, who runs a travel agency, said, "Large airlines like Corendon often have flights full of families with young children," and predicted, "Passengers without children are likely to pay extra for a peaceful and quiet environment by purchasing No Kids Zone seats."
However, Snyder warned that passengers seated in the last row of the adult-only section, adjacent to the regular seats, may still be disturbed by noises such as children’s crying.
This is not the first time an airline has sold seats in adult-only sections. Singapore low-cost carrier Scoot Airlines sells seats only to passengers aged 12 and over. Earlier, in 2012, Malaysia Airlines announced plans to secure 70 economy seats where passengers under 12 were not allowed, but eventually withdrew the policy due to increasing demand from families traveling with infants.
There is also analysis that operating No Kids Zones is a marketing strategy for low-cost airlines.
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Scott Keyes, founder of the flight search site 'Going,' analyzed, "Corendon Airlines' additional fees are affordable enough to attract many buyers, and the airline can generate extra revenue through this method." He emphasized, "For new airlines to expand their market influence, strong marketing is necessary. Trying new things and creating buzz is valuable for lesser-known airlines."
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