GKL Joins Hands with Korea Association of Travel Agents to Revitalize Tourism Industry
Joint Marketing Initiatives to Attract Foreign Tourists
Grand Korea Leisure (GKL) announced on the 11th that it has signed a business agreement with the Korea Association of Travel Agents to promote support for the tourism industry.
Kim Young-san, President of Grand Korea Leisure (GKL) (left), and Oh Chang-hee, President of the Korea Association of Travel Agents, are posing for a commemorative photo after signing a business agreement.
[Photo by GKL]
This agreement was established to contribute to the development of the domestic travel industry and fulfill social responsibilities from a public interest perspective. The main contents of the agreement include ▲ joint marketing to attract foreign tourists ▲ development and promotion of tourism products linked between the two organizations.
Kim Young-san, President of GKL, said, "I hope this agreement will serve as a stepping stone for the normalization and development of the domestic tourism industry," adding, "As a public tourism corporation, we will continue to faithfully carry out our mission to develop the tourism industry and do our best to realize social value."
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Oh Chang-hee, Chairman of the Korea Association of Travel Agents, stated, "We will strive to ensure that GKL and the travel industry can achieve a mutual 'win-win' through this business agreement."
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