Homeplus Surpasses 8 Million Memberships... Sharp Increase in 20s Sign-ups
Member Special Sale Until the 29th of This Month
Homeplus announced on the 16th that the number of 'My Homeplus Membership' members has surpassed 8 million.
My Homeplus Membership is a membership service that offers various benefits usable anywhere at Homeplus, providing high point accumulation rates and a variety of discount coupons.
Looking at the distribution by age group, about 4.3 million members are in their 30s and 40s. This means that one out of every three people in their 30s and 40s in the country is a My Homeplus Membership member.
From March last year to February this year, new member sign-ups increased by 135% compared to the same period the previous year. In particular, the membership sign-up rate among those in their 20s grew by 238%. It is analyzed that eight club services emphasizing wine, whiskey, fashion, travel, and other items popular among the younger generation led to the new sign-ups.
Models are introducing member special sale products at Homeplus.
[Photo by Homeplus]
Homeplus is holding a 'Member Special Price' event offering up to 50% discounts until the 29th of this month. In the first week, all U.S. beef products, Canadian pork belly, and neck meat will be sold at up to 40% off. Seongju melons will be offered at a 50% discounted price. On the 18th, all Nonghyup Ansim Hanwoo products can be purchased at a 50% discounted price.
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A Homeplus official said, "We prepared the Member Special Price event to celebrate surpassing 8 million My Homeplus Membership members and the 26th anniversary of our founding."
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