LG Electronics Unveils First OLED Large-Screen Gram Model
2023 New Product Lineup Unveiled
Pre-order from January 25 to February 1
Using the LG Gram style. It is equipped with the first OLED (Organic Light Emitting Diode) display in the Gram series. The contrast ratio has been enhanced, and black color representation has been made more precise.
[Photo by LG Electronics]
[Asia Economy Reporter Moon Chaeseok] LG Electronics announced on the 24th that it will unveil this year's new lineup of its premium laptop, LG Gram. For the first time in the 10th year since the launch of Gram, it has equipped OLED (Organic Light Emitting Diode).
LG Electronics announced that it will release two product lines: 'LG Gram Style' and 'LG Gram.'
First, the 'Style' series will launch two models in 16-inch and 14-inch sizes. The representative model, LG Gram Style 16, features a 16-inch WQHD+ (3200×2000) high-resolution OLED display with a 16:10 aspect ratio. It highlights OLED characteristics such as overwhelming contrast ratio and accurate black color representation.
The product exterior applies Aurora White color that changes depending on the angle of light and viewing direction. It uses Corning Gorilla Glass material from the U.S., giving it a premium feel. Under the keyboard, it is equipped with a hidden touchpad that lights up with LED (Light Emitting Diode) only when the user touches it.
Next month, a limited edition Gram Style in collaboration with the girl group NewJeans will also be unveiled. The domestic shipment prices are 2,740,000 KRW for Style 16 and 2,490,000 KRW for Style 14.
The new 'Gram' products enhance performance and portability. The released models are two types: 16-inch and 17-inch. They are equipped with Intel's latest 13th generation processors and the latest low-power memory semiconductors. NVIDIA's high-performance laptop external graphics card, GeForce RTX™ 3050 Laptop GPU, is applied. The volume and weight of the charging adapter have been reduced by approximately 46% and 24%, respectively, compared to the previous model.
The aspect ratio is set to 16:10. It features a WQXGA (2560×1600) IPS display. For the first time, it supports a smart amplifier with up to 5 watts (W) output and Dolby Atmos spatial sound technology. The shipment prices are 2,440,000 KRW for Gram 16 and 2,590,000 KRW for Gram 17.
In addition, new Gram models equipped with the latest processors (17, 16, 15, 14-inch), 2-in-1 laptops Gram 360 (16, 14-inch), and portable monitors 'Gram +view' new models will be introduced.
Kim Sunhyung, Executive Director of LG Electronics Korea HE (Home Entertainment) Marketing, said, "We will satisfy customers' emotions as well by leading a new Gram lineup that offers not only outstanding performance but also differentiated design innovation."
Hot Picks Today
As Samsung Falters, Chinese DRAM Surges: CXMT Returns to Profit in Just One Year
- "Most Americans Didn't Want This"... Americans Lose 60 Trillion Won to Soaring Fuel Costs
- Man in His 30s Dies After Assaulting Father and Falling from Yongin Apartment
- Samsung Union Member Sparks Controversy With Telegram Post: "Let's Push KOSPI Down to 5,000"
- "Why Make Things Like This?" Foreign Media Highlights Bizarre Phenomenon Spreading in Korea
LG Electronics first introduced the LG Gram laptop weighing less than 1kg in Korea in 2014. Since then, it has incorporated customer feedback to innovate with large-capacity batteries, large screens, and high performance.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.