Park Sun-ho, Chairman of Sejeong, "Solid Management... Establishing a Foundation for Future Growth"
New Year Regular Executive Personnel Changes Also Implemented
[Asia Economy Reporter Moon Hyewon] On the 2nd, Park Sunho, Chairman of Sejeong Group, emphasized in his New Year's address to employees, "I hope we prepare a foundation for future growth through solid management and welcome a new 50 years."
Chairman Park presented 'solid management' and 'preparing a foundation for future growth' as key practical values, stating, "I hope you quickly recognize and respond to changes in management and consumer environments with an open mindset and deeply consider directions for development."
To this end, he outlined four main directions: ▲ ensuring that customers come to the stores on their own and are satisfied by having differentiated competitiveness unique to the brand ▲ creating sales synergy across both online and offline channels through differentiated distribution strategies ▲ establishing a flexible production system to quickly respond to customer demands ▲ equipping the organization with agility and an open mindset to swiftly respond to new changes.
Chairman Park also emphasized that "the best product is the best sales and marketing," urging a focus on customer-oriented thinking and actions to enhance Sejeong's brand value. Regarding affiliates, he expected them to strengthen self-sustainability to secure independent survival capabilities and expand external contract businesses.
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Meanwhile, Chairman Park carried out the regular New Year's executive personnel appointments on the same day. Emphasizing 'innovation within stability,' he promoted and appointed new executives who are verified for their expertise and capabilities to well understand and lead the group's traditions.
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