Korea Toyota Donates 18 Tons of Kimchi to Underprivileged Groups with Love

About 6,000 Cabbages Pickled by Employees of 16 Toyota and Lexus Dealers Nationwide on Saturday

[Asia Economy Reporter Kiho Sung] Toyota Motor Korea announced on the 21st that it held the ‘2022 Toyota·Lexus Love Kimchi Sharing’ event in collaboration with the Seoul Social Welfare Council. The event took place over two days, on the 18th and 19th, involving employees from 16 Toyota·Lexus official dealers nationwide, Toyota Financial Services Korea, and Toyota Weekend Farmers.

Started in 2012, the ‘Love Kimchi Sharing’ event is a participatory program where Toyota Weekend Farmers make kimchi to donate to underprivileged neighbors. It is a representative social contribution activity of Toyota Motor Korea that has continued for 11 years. Last year, the event expanded in scale, with employees from Toyota·Lexus official dealers nationwide directly participating and delivering kimchi to welfare centers and the social welfare corporation ‘Anna’s House’ across the country, adding greater significance.

This year, in cooperation with the Seoul Social Welfare Council, approximately 18 tons (about 6,000 heads) of kimchi were made at 10 welfare centers and the social welfare corporation ‘Anna’s House’ in various regions nationwide, and delivered to 1,825 vulnerable households, practicing neighborly love.

Nobuyuki Takemura, President of Toyota Motor Korea, said, “The Love Kimchi Sharing event is the core of our social contribution and a valuable activity carried out together with dealers and local residents,” adding, “We hope that the kimchi made with sincerity will warm the winter of neighbors in need, even if just a little.”

This content was produced with the assistance of AI translation services.