Next Year, Improved as a 'Policy Shopping Platform'... Mobile-First and Page Design Revamped

Seoul City Hall

Seoul City Hall

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[Asia Economy Reporter Lim Cheol-young] The Seoul Metropolitan Government's comprehensive youth policy platform, 'Cheongnyeon Mongttang Jeongbotong,' has continued to receive great responses from young people, with 4 million visitors within just six months of its launch.


On the 18th, based on this positive response, Seoul announced plans to further enhance Cheongnyeon Mongttang Jeongbotong next year by providing ▲ customized policy information at the level of private shopping platforms ▲ smartphone optimization ▲ functional improvements reflecting youth proposals.


First, Cheongnyeon Mongttang Jeongbotong will be developed into a policy shopping platform that recommends similar policies based on the information users apply for or search, allowing voluntary dissemination, similar to private shopping platforms. This is an advanced method beyond simply notifying users based on pre-registered interests, modeled after private shopping platforms.


The page design will also be revamped with a ‘mobile-first’ approach. To cater to young people who prefer accessing via mobile devices, the design will be developed to enhance accessibility and readability, and the application and reception process for youth support projects will be made easier.


Function improvements will also be pursued by reflecting suggestions from young users of Cheongnyeon Mongttang Jeongbotong. To this end, from September 30 to October 17, an ‘Improvement Idea Contest Event’ was held, receiving 114 ideas. The city plans to analyze the proposed ideas and incorporate them into the 2023 revision, and will continue to actively reflect the opinions of actual users to make the website a favorite among young people.



Kim Cheol-hee, head of the Seoul Future Youth Planning Group, said, “Just by gathering all policy information from Seoul and the central government in one place and providing it in a customized way, we have received great responses,” adding, “Next year, we will do our best to upgrade Cheongnyeon Mongttang Jeongbotong into an advanced platform capable of customized policy shopping at the level of private platforms, ensuring that young people receive the policy information they need in a timely manner.”


This content was produced with the assistance of AI translation services.

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