'7 Days of Companionship Festival', Full-Scale Online Promotion Launch

Up to 80% Discount at 66 Domestic Online Shopping Malls

Lee Young, Minister of SMEs and Startups, is performing an airplane flying ceremony at the eve event of the '7-Day Companion Festival' held at Gwanghwamun Square in Seoul on the 31st.

[Asia Economy Reporter Kim Cheol-hyun] The Ministry of SMEs and Startups (Minister Lee Young) announced on the 1st that it will actively promote an 'online sales promotion' for promising small business and SME products during the '7-day Together Festival' period. A special sales event featuring about 6,000 excellent products from small businesses and SMEs will be held across 171 major domestic and international online channels.

First, on 66 major domestic online shopping malls such as Coupang, Wemakeprice, TMON, and Gmarket, a record-scale sale will be held for about 5,000 products. Approximately 68% of the companies participating in the Together Festival are small businesses, and the selection was made based on product excellence evaluations by the SME Distribution Center and private distributors. Among the selected products are small business items with a history of being excellent but previously unknown due to lack of sales opportunities. These excellent products from traditional small businesses can be found at significantly discounted prices in the Together Festival open market special exhibitions held by Wemakeprice, Gmarket, LotteON, and Oasis.

Additionally, 16 regional online shopping malls nationwide will offer various representative local products such as food and daily necessities at discounts of up to 85%. During the Together Festival period, various prize events will also be held for consumers who purchase products from each regional online shopping mall.

Lee Hee-jung, Director of Sales Policy at the Ministry of SMEs and Startups, said, "We hope that the hot deal products from SMEs participating in the Together Festival, which runs for seven days from the 1st, will provide consumers with a great purchasing opportunity."

This content was produced with the assistance of AI translation services.