With the Spread of Value Consumption Trends... Emart Expands Naturalism Processed Products
50% Discount When Purchasing 2 or More Eco-Friendly Snacks
[Asia Economy Reporter Lim Chunhan] Emart announced on the 26th that it will expand its eco-friendly and value consumption brand 'Jayeonjuui' processed products.
Starting from the 28th, Emart will introduce 'Jayeonjuui Corn Chips' made from organic corn and 'Jayeonjuui Matcha & Vanilla Wafers Mini' made from domestically produced pesticide-free flour. A promotion offering a 50% discount will be held when purchasing two or more items with the event card.
Jayeonjuui Corn Chips are a savory snack made by baking organic corn and other ingredients with heat and pressure instead of frying in oil. Jayeonjuui Matcha & Vanilla Wafers feature a rich and deep flavor using cream made from domestically produced pesticide-free flour, Hadong matcha powder, and natural vanilla extract.
Next month, additional products such as eco-friendly granola, cereal, sesame oil, sesame seeds, fried rice, and Sikhye will be introduced, with the goal of expanding the Jayeonjuui private label products to about 50 items by the end of the year.
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An Emart official said, "As interest in healthy eating habits grows and the value consumption trend considering environmental and ethical values spreads, we have continuously launched eco-friendly private brand processed products. We will continue to strive to develop various eco-friendly food products that can satisfy consumer demand."
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