Popular "Wine of the Month" like Roche Mazet from Last Year Requested Again
Continuing to Discover New Wines... "We Will Provide a Variety of Taste Experiences"

A customer is looking at wine at Emart24.

A customer is looking at wine at Emart24.

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[Asia Economy Reporter Yuri Kim] Emart24 will select six types of "Wine of the Month" next month to attract wine customers.


On the 28th, Emart24 announced that it had selected a total of six wines as March's Wine of the Month: two types of Wolf Blass Eaglehawk (Cabernet Sauvignon and Sparkling), two types of Roche Mazet (Cabernet Sauvignon and Chardonnay), Antigua Reserva Cabernet Sauvignon, and Unanime. This is the first time Emart24 has selected six wines for its monthly "Wine of the Month" promotion.


Among the six, except for the two Wolf Blass Eaglehawk wines, the other four were selected as "Wine of the Month" last year and received positive responses from customers. Emart24 explained that due to additional sales requests from customers and franchise stores, they decided to run the "Wine of the Month" promotion again.


During March, both Wolf Blass Eaglehawk and Roche Mazet will be offered at 9,900 KRW per bottle. The Antigua Reserva Cabernet Sauvignon, sold in a limited quantity of 8,500 sets, will be available throughout March as a special set including a luxury glass brand "Riedel" wine glass worth about 20,000 KRW, priced at 22,900 KRW.


"Unanime" is a representative premium wine that gained recognition through Emart24 last year and will be available for 45,000 KRW throughout March. After selling out the quantity prepared as the Wine of the Month in September last year, it will be sold again this year.


Emart24 plans to continue its strategy of proposing "Wine of the Month" to customers by discovering relatively lesser-known but high-quality wines alongside widely recognized wines, as it did last year. In addition to "Unanime," wines such as "La Crasade," "Punamu Sauvignon Blanc," and "Handpicked Versions Shiraz" fall into this category. These wines gained popularity after being introduced through Emart24's "Wine of the Month" last year.


La Crasade had 70% of its global supply sold by Emart24 last year, and Punamu Sauvignon Blanc experienced a shortage due to high customer demand, gaining fame. Handpicked Versions Shiraz is a wine exclusively available at Emart24.



The Como series will also continue to expand. Since its debut in July 2020, the "Como" series, which is expanding as a differentiated wine line, has grown to six types. It has been well received for its reasonable price of 9,900 KRW and the advantage of allowing customers to enjoy various wine styles from countries such as Chile, Italy, and France, including red and white wines and Spain's Cava (sparkling wine). As of December last year, five Como products were listed among the top 10 best-selling wines at that time.


This content was produced with the assistance of AI translation services.

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