Seol Preparation 'Shopping Chance' Floods E-commerce Platforms

Tmon '2022 Perfect Seol Preparation', First-Come 15% Discount
Wemakeprice, 'Korea, Let's Do Nonghal!' Special Exhibition

[Asia Economy Reporter Kim Cheol-hyun] E-commerce companies are continuously launching large-scale discount promotions ahead of the Lunar New Year. With the resurgence of COVID-19 expected to make this year's Lunar New Year a contactless holiday as well, it is anticipated to be an opportunity for consumers to prepare for the holiday more reasonably.

Tmon is currently running the '2022 Perfect Lunar New Year Preparation' promotion ahead of the holiday. First, until the 16th, a 15% discount coupon is issued daily at 9 a.m. to the first 2,000 customers on a first-come, first-served basis. Each ID can participate once during the period. Until the 2nd of next month, customers can also receive up to a 15% discount coupon through a daily lucky pouch card draw event. Additionally, there are coupons such as up to 3,500 KRW discount coupons exclusively for gift purchases, up to 100,000 KRW discount coupons for bulk purchases, daily shopping 10% coupons, 2,000 KRW card company discounts, and up to 10,000 KRW discount coupons for KakaoPay easy payments.

Popular products are also recommended by category and price range. Through the 'Today's Recommended Products' section, specially selected Lunar New Year gift items at special prices are introduced daily. The gift recommendation categories by price range enhance purchasing convenience. They are organized into budget gifts priced between 10,000 and 30,000 KRW, practical gifts under 50,000 KRW, and premium gifts over 100,000 KRW, allowing customers to easily purchase products within their desired price range.

Wemakeprice (WMP) has gathered reliable domestic agricultural and livestock products in one place with the campaign 'Korea, Let's Go Farm Discount!' ahead of the Lunar New Year. This is an agricultural and livestock product consumption promotion campaign conducted by Wemakeprice in collaboration with the Ministry of Agriculture, Food and Rural Affairs and the Korea Agro-Fisheries & Food Trade Corporation. It was prepared to revitalize the domestic economy, which has been sluggish due to the prolonged COVID-19 pandemic, and to sell high-quality domestic agricultural and livestock products to consumers at affordable prices during the Lunar New Year holiday.

The event features Lunar New Year gift sets, ritual food items, and regional specialties. All customers receive a coupon that offers a 2,000 KRW discount on purchases of 'Farm Discount' products over 10,000 KRW. Representative Lunar New Year gift sets include Hoengseong Hanwoo beef gift sets, Naju pear gift sets, Seogwipo Redhyang gift sets, Deodeok gift sets, and Jeongnam Nonghyup mixed grain gift sets. Regional specialties such as Haenam fresh honey chestnut sweet potatoes, Jeju Gujwa fresh soil carrots, Muan purple onions, Andong fresh radishes, and Cheongdo semi-dried persimmon dried fruit are also available.

This content was produced with the assistance of AI translation services.