Daewoo Industrial Development Revamps Website for Apartment Brand 'Ian'

[Asia Economy Reporter Ryu Taemin] Daewoo Industrial Development announced on the 12th that it has completely revamped the official website of its residential brand Iaan.

The newly redesigned website enhances user convenience through a customer-centered UI (User Interface) and UX (User Experience) design, and Daewoo Industrial Development explained that it has also expanded communication channels with customers through various online platforms.

The revamped Iaan website consists of four main menus: Brand, Complex Information, Community, and Customer Service. The Brand menu includes introductions to the flagship brand Iaan, the premium residential-commercial complex brand Exordium, the officetel brand Terradium, and Iaan's unique specialized system called the Life Efficiency System.

The Community menu is composed of the Newsroom delivering the latest news about Iaan, a Gallery showcasing various completed complexes through photos, and Iaan Story, which introduces social media (SNS) content linked with the official Instagram channel. Additionally, the Complex Information and Customer Service menus provide information on complexes that have completed sales, construction, and move-in, as well as features such as subscription score calculation and installment payment inquiry.

A Daewoo Industrial Development official stated, “Reflecting the high interest in housing among the MZ generation, we plan to expand and revamp SNS channels along with the website redesign to create opportunities for customers of various age groups to empathize and communicate.” He added, “We will continue to improve functions and provide diverse information so that customers can experience the Iaan brand and its capabilities in various ways.”

This content was produced with the assistance of AI translation services.