Naver D2SF Makes Follow-up Investment in Data Startup 'Datarize'

[Asia Economy Reporter Bu Aeri] Naver's startup nurturing organization D2SF announced on the 12th that it has made a follow-up investment in the e-commerce data startup 'Datarise.'

The total amount raised in Datarise's Series A investment round is 11.5 billion KRW. Stonebridge Ventures led the investment, with co-investments from We Ventures, Korea Development Bank, and Mirae Asset Venture Investment. Naver also participated in the seed investment in 2020.

Datarise was re-founded by the co-founders of 'Numberworks,' a data analytics startup acquired by Kakao in 2016, and developed an 'All-in-One Growth Solution' for the growth of online shopping malls. This solution diagnoses and analyzes e-commerce sites to realize marketing automation based on customer behavior data. It automates all processes from data collection, processing, and diagnosis to marketing. Since its launch in 2020, Datarise has expanded its customer base by 20 times, with a subscription renewal rate reaching 98%. According to the company, customers applying the solution have seen an average sales increase of 10%. Datarise plans to expand overseas this year, targeting the North American market through 'Shopify.'

Yang Sanghwan, leader of Naver D2SF, said, "In the maturing e-commerce market, the next key issue for sellers' sustainable growth will be the advancement of data-driven growth solutions," adding, "We expect Datarise to grow as a leading company in this field."

Kim Seongmu, CEO of Datarise, stated, "We will grow as a growth solution for all e-commerce businesses that need to utilize data."

This content was produced with the assistance of AI translation services.