'K-Lifestyle Appliances' Shined at CES

Coway SmartCare Air Mattress Attracts Global Attention

Coway Noble Air Purifier Exhibited at 2022 CES

[Asia Economy Reporter Kim Cheol-hyun] At the world's largest consumer electronics and information technology exhibition, '2022 CES (Consumer Electronics Show)' held in Las Vegas, USA, South Korea's home appliance innovative products attracted attention from visitors worldwide.

The most notable product at the Coway booth was the 'Smart Care Air Mattress.' The Smart Care Air Mattress, unveiled for the first time at this exhibition, features 'air cells' inside the mattress that detect air pressure changes according to the user's body shape and sleeping posture, automatically adjusting the firmness to suit the individual. It can be adjusted up to 9 levels, providing an optimal sleeping environment at all times, making it an innovative product.

In particular, the Smart Sleep Solution Zone, which linked the Smart Care Air Mattress and Air Care products showcased at this CES exhibition, was available for direct experience, drawing crowds of visitors throughout the exhibition period.

The Noble Zone, featuring the Noble water purifier, Noble air purifier, and Noble induction cooktop, also attracted visitors' attention. A Coway representative said, "This exhibition not only enhanced content to allow visitors to directly experience innovative technology on-site but also operated a brand site considering online visitors, receiving positive responses both online and offline," adding, "We plan to continuously create opportunities to showcase and communicate Coway's differentiated technology to consumers domestically and internationally."

Bodyfriend also participated in CES and introduced the 'The Pharaoh O2' product. This product is a state-of-the-art massage chair that helps recover physical and mental fatigue through features such as O2 Care, mental care programs, and voice recognition. Kim Chang-joo, head of Bodyfriend's North American branch, explained, "The Pharaoh O2 goes beyond simply providing massage; it applies cutting-edge technology used in medical oxygen generators to offer the best care service to modern people."

At CES, Bodyfriend showcased a large number of healthcare technology-applied products at a booth of about 100 pyeong, including the body composition measuring massage chair 'Davinci,' the robot-type massage chair 'Phantom Robo' with independently operating leg massage units, 'Quantum' equipped with a mode recommendation function and AI voice recognition, and 'Phantom Medical Care,' a medical device for traction treatment of cervical disc herniation and stenosis and muscle pain relief.

This content was produced with the assistance of AI translation services.