LS Group Supports Vulnerable Groups in Anseong City with Goods Worth 100 Million Won

'Hot Heart Nanum' Event Held
Donation of Kimjang Kimchi, Winter Blankets, and Native Honey to Seoanseong Food Bank

Guk Seon-hee, Head of the Hope Welfare Team of Anseong City (from the left), Park Chan-su, Director of Seoan-seong Food Bank, Park Young-gi, Director of Welfare Policy Division of Anseong City, and Shin Heon-chae, Head of Education Support Team at LS Miraewon, are posing for a commemorative photo after holding the 'Hot Heart Sharing' event on the 15th at Anseong Matchum Land, delivering kimchi for kimjang, winter blankets, native honey, and more worth about 100 million KRW to approximately 800 vulnerable households in Anseong City.
[Photo by LS Group]

[Asia Economy Reporter Kim Heung-soon] On the 15th, LS Group announced that it held the 'Hot Heart Sharing' event, delivering kimchi for kimjang, winter blankets, native bee honey, and other items worth about 100 million KRW to over 800 vulnerable households in Anseong-si, Gyeonggi-do, where the group's training center Miraewon is located, amid the prolonged COVID-19 pandemic.

At this year's event, LS Group packaged and donated about 60 kg of native bee honey produced in collaboration with the Anseong Agricultural Technology Center's native bee breeding project.

Since July this year, as part of its win-win management considering the environment and society, LS Group has participated in the 'Earth Ecology Environmental Restoration Movement' by installing 26 beehives in idle land within Miraewon, providing a habitat for about 400,000 native bees.

LS Group Chairman Koo Ja-yeol said, "I am glad to hold this meaningful event with Anseong City every year," adding, "I hope this sharing activity can be a vaccine for the hearts of the elderly who are going through difficult times due to the prolonged COVID-19 pandemic."

Since 2015, Chairman Koo has actively participated in volunteer activities in Anseong City with new employees, including delivering briquettes, assembling wooden bookshelves, and sharing kimchi for kimjang. LS Group has also held the 'Sharing Love Kimjang' event annually since 2016 for marginalized groups in Anseong City.

This content was produced with the assistance of AI translation services.