Over 1 Million Cumulative Downloads... Active Use by Ages 20 to 40

'Jungkwon Plus Bisangjang', Surpasses 800,000 Members in 2 Years Since Launch View original image


[Asia Economy Reporter Minwoo Lee] Dunamu, the operator of the largest cryptocurrency exchange in Korea, has announced that its unlisted stock trading platform, 'Securities Plus Unlisted,' has surpassed 800,000 members within two years of its launch.


On the 15th, Dunamu revealed this achievement to mark the 2nd anniversary of Securities Plus Unlisted. The company shared an infographic highlighting its progress. Since its launch in November 2019, the platform exceeded 800,000 members as of the 14th of this month. After reaching 100,000 members in July 2020, the number doubled in just 1 year and 4 months. In June, 1 year and 6 months after launch, it became the first private unlisted stock trading platform to achieve 100,000 cumulative transactions. Currently, it is approaching 200,000 transactions.


The cumulative number of downloads also surpassed 1 million in August. This is the highest level among mobile unlisted stock trading platforms. According to Google Play, it is 5 to 50 times higher compared to other unlisted stock trading platforms. The total monthly usage time by users surged from 1,817 hours at launch in November 2019 to 69,126 hours as of last month.


The growth was driven mainly by users in their 20s and 30s, as well as those in their 40s, known as 'Young Forty.' From October last year to last month, users in their 20s and 30s accounted for 43.78% of the user base. Those in their 40s made up 28.96%. Following them were users in their 50s (21.09%) and others (6.15%).


Dunamu attributed this growth to resolving chronic issues in the existing unlisted stock market, such as trading opacity and high distribution margins, thereby creating a secure investment environment. Key features include ▲ the industry's first linkage with securities firms for safe trading services ▲ provision of unlisted stock information compiled by Dunamu's Content Value Team ▲ simple UX and UI based on mobile platforms ▲ 24-hour reservation orders including holidays ▲ immediate orders under 30 million KRW ▲ classification of stocks by theme.



A Dunamu representative stated, "Going forward, Securities Plus Unlisted will continue to strive to establish itself as Korea’s leading integrated unlisted stock trading platform, helping unlisted stock investment overcome existing prejudices and limitations to become a promising next-generation investment destination."


This content was produced with the assistance of AI translation services.

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