CJ OnStyle, Ontact Baby Fair... "Record-Breaking Scale and Discount Benefits"
[Asia Economy Reporter Lim Chunhan] CJ OnStyle announced on the 12th that it will hold the "3rd Ontact Baby Fair" until the 15th. This event allows customers to compare childcare-related products all at once on mobile, and it is conducted across all channels including TV home shopping and mobile.
At this event, you can find about 100 leading infant and children's brands. When purchasing baby fair target products over 50,000 KRW, 10% of the payment amount will be accumulated as points, and up to 7% card discount benefits are also provided.
TV home shopping will mainly broadcast homeschooling products. On the 12th, the elementary online learning brand "Eli High Elementary" created by Megastudy Education will be scheduled. On the 13th, the digital English learning content "Oxford Reading Tree Reading Book" published by Oxford University Press will be featured, and on the 14th, the "Blue Rabbit Toy Book," which offers 5-stage learning according to child development from 0 to 5 years old, will be introduced.
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A CJ OnStyle official said, "This baby fair was planned to attract new customers of millennial moms aged 35 to 45 with children and to expand multi-channel experience through linked sales between TV home shopping and mobile." He added, "As demand for non-face-to-face purchases of infant and children's products continues to increase steadily, we will continue to introduce various products under good conditions."
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