LGU+ Sells Wired and Wireless Services on NongHyup Financial Platform 'NH Kok Bank'

[Asia Economy Reporter Kang Nahum] LG Uplus announced on the 30th that it has partnered with NongHyup Mutual Finance to launch the telecommunications partnership service 'Kok+U+ (Kokplus Uplus)'.

Accordingly, NongHyup Mutual Finance will add a dedicated telecommunications service menu 'Kok+U+' to NH Kok Bank and sell LG Uplus home services and U+ budget phone rate plans.

NH Kok Bank customers can use rate plans at the lowest price level in the budget phone industry (based on the daily 5GB plan) and receive the 'Really Easy Family Bundle' discount benefit when using LG Uplus home services together, thereby reducing their telecommunications fees.

The Really Easy Family Bundle, first introduced in the industry last year, is a bundle product that offers a monthly discount of up to 13,200 KRW when family members of LG Uplus customers, such as mobile and internet users, are U+ budget phone customers.

Through this partnership, LG Uplus plans to expand its sales channels to the mobile platform NH Kok Bank, which has up to 8 million users, while NongHyup Mutual Finance aims to diversify its app service lineup to enhance the competitiveness of the NH Kok Bank platform. The two companies also plan to expand their cooperation by developing new products linking financial and telecommunications services next year.

Jung Sooheon, Head of Consumer Division at LG Uplus, said, "This partnership is significant not only because it helps Kok Bank members and NongHyup cooperative members reduce their telecommunications expenses but also because it lays the foundation for realizing a digital NongHyup." He added, "We will pursue various collaborations with NongHyup in the future."

This content was produced with the assistance of AI translation services.