Samsung SDS Hosts 'Real 2021'... "Revealing Digital Transformation Success Strategies"

[Asia Economy Reporter Bu Aeri] Samsung SDS held 'REAL 2021' on the 8th, themed on cloud-based Digital Transformation (DT) as a service.

The online event had 8,000 pre-registrations.

At the event, Kang Seok-rip, Vice President and Head of IT Innovation Division at Samsung SDS, presented four reasons why companies fail in DT and mentioned 'cloud-based service DT' as a strategy to overcome them.

Samsung SDS also introduced the 'DT Cube,' a multidimensional methodology to realize DT in a cloud environment, and announced plans to develop it into a platform-level solution.

Samsung Electronics' Bespoke digital R&D case was also introduced. Customer feedback on virtual products created with 3D technology during the product planning stage was reflected in the design to improve production efficiency.

Samsung SDS shared cases such as DB Insurance, which introduced AI-based smart contact centers. DB Insurance provides innovative customer experiences including not only simple consultations but also real-time robot teller consultations, consultation support, and monitoring.

On the 9th, a lecture titled 'Business Innovation Led by Cloud' will be delivered by Gu Hyeong-jun, Vice President and Head of Cloud Business Division at Samsung SDS.

The 'REAL 2021' video will be available for replay on the website after the event on the 9th.

This content was produced with the assistance of AI translation services.