Public Shopping Channel Sells 16,000 Tons of Rice Since Inception
Order Amount Surpasses 47 Billion Won... Leading Rice Consumption Promotion
Newly Harvested Rice of This Year Debuts on the 31st at 'TV Hanaro Mart'
[Asia Economy Reporter Kim Cheol-hyun] Since its launch in 2015, Gongyoung Shopping has announced on the 27th that its rice sales have surpassed 16,000 tons. The order amount reaches 47 billion KRW. Sales increased by 120% from 2,150 tons in 2019 to 4,820 tons in 2020, and as of August this year, 3,870 tons have been sold.
Gongyoung Shopping holds special exhibitions every year on 'Rice Day' to promote the sales of Korean rice. During this year's special broadcast held on the 18th, about 230 tons of rice were sold in one day. The most popular rice on Gongyoung Shopping this year was 'Nonghyup Jeokbyeokmiin Hwasun Rice,' which sold 1,000 tons and generated 3.4 billion KRW in sales, followed by 'Yesan Samgwangmi,' which recorded 500 tons and 1.7 billion KRW in sales.
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Gongyoung Shopping will introduce this year's newly harvested rice for the first time on the 31st, ahead of Chuseok. It is 'Yeonggwang Haetteuji Rice,' sold through 'TV Hanaro Mart' at 5:40 PM. A Gongyoung Shopping official said, "Starting with the newly harvested rice debuting on the 31st, various new rice products are prepared."
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