BGF Retail is launching the customer chatbot "CU Customer Center" and the franchise chatbot "Chatbot Haru."

BGF Retail is launching the customer chatbot "CU Customer Center" and the franchise chatbot "Chatbot Haru."

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[Asia Economy Reporter Lim Chunhan] BGF Retail announced on the 18th that it will launch the AI consultation services "Chatbot CU Customer Center" for customers and "Chatbot Haru" for franchise stores, both operating on the KakaoTalk Plus Friend platform.


In the customer chatbot CU Customer Center, users can quickly check answers to over 200 frequently asked questions such as membership, events, store locations, and payment methods simply by entering keywords. Customers can also submit their opinions or evaluate their satisfaction with the customer center consultation service.


This service is compatible with CU’s KakaoTalk real-time consultation talk service, which was first introduced in the industry last July. The KakaoTalk real-time consultation talk service provides direct answers to customer inquiries through chats with professional consultants on KakaoTalk.


The store chatbot Haru allows franchisees to easily check answers to frequently asked questions about ongoing events, as well as the real-time location and estimated arrival time of logistics delivery vehicles by entering key keywords. Additionally, explanations of new services and urgent notices from the franchise headquarters can be checked more promptly.


CU’s chatbot service can be conveniently accessed by calling the customer center’s main number and selecting the chatbot service guide, which sends a KakaoTalk link to the user’s mobile phone. It is also possible to search for CU Customer Center or CU Chatbot Haru in the KakaoTalk friend addition feature.



A BGF Retail official said, “With the opening of this chatbot consultation service, both customers and franchise stores can communicate easily anytime and anywhere,” adding, “We will continue to expand communication channels and upgrade service quality so that every customer can communicate with CU through the channel most comfortable for them.”


This content was produced with the assistance of AI translation services.

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