Tablet PC Meets IPTV... SK Broadband's 'B tv Air'
Popular Among 3-4 Person Households as an Alternative TV
Families Enjoy TV Content According to Their Preferences
[Asia Economy Reporter Minyoung Cha] Tablet-type IPTV, an alternative TV that allows media content to be enjoyed anywhere in the home, is popular among 3-4 person households with children.
SK Broadband's tablet IPTV, 'B tv Air,' is a product that can meet the TV needs of various households. In households with three or more members, it serves as a private TV for both parents and children as well as a second TV in the home. Recently, with the resurgence of COVID-19, demand for video conferencing, online classes, leisure activities, and early childhood education has increased again, leading to a rise in demand from family customers.
In fact, at large supermarkets with SK Broadband consultation booths, family customers showed interest in demonstrations after seeing the B tv Air model displayed at the booth. With the second semester approaching and online classes expected to be conducted concurrently, the advantages of tablet IPTV, which can be used as both a PC for children’s classes and a home TV, are becoming more prominent.
Additionally, the rich sound quality through the docking speaker and comfortable usage posture are cited as differentiated advantages. The dual-speaker type docking speaker delivers high-quality sound, and when the tablet is mounted on the docking speaker, it can be used comfortably in any posture?sitting, standing, or lying down?without having to hold it. Parents who worry about disturbing their high school children’s studies can use the tablet mounted on the docking speaker in the master bedroom with quality comparable to a regular TV.
Currently, SK Broadband offers a 50% discount off the regular price when using the 'ultra-high-speed internet' product and 'B tv' together with B tv Air, selling it for 4,400 KRW per month. This is under a 3-year contract condition and includes VAT.
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SK Broadband stated, "B tv Air, which has high usability in line with the recent stay-at-home trend, is receiving a good response from multi-person households of three or more." They added, "We will continue to do our best to provide services that add value to customers’ lives from the customer’s perspective."
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