CJ OnStyle Non-Face-to-Face Beauty Talk Show 'SseolBeauty' Summer Special Edition

CJ OnStyle program 'Sseol Beauty' (Photo by CJ OnStyle).

Herm?s Click H Bracelet Worth 900,000 KRW Presented to 2 Customers Who Make a Purchase

[Asia Economy Reporter Yuri Kim] CJ OnStyle announced on the 15th that it will hold a summer special broadcast of "Sseol Beauty" with its flagship show hosts "Lee Min-woong" and "Choi Eun-mi."

"Sseol Beauty," which offers a glimpse into beauty trends, is a "non-face-to-face beauty talk show" held every third Sunday of the month at 12:30 PM. With the witty remarks of the show hosts, honest product reviews, and customer consultation, it provides the joy of shopping together with the hosts.

On the 18th, as a summer special, the "Therapic Scalp Serum," which helps with hair loss concerns, will be sold. The "Therapic Scalp Serum" is a trending SNS item selling 450 units per minute and has been certified by the Ministry of Food and Drug Safety for its hair loss symptom relief function. It is a spray type that can be easily applied to the scalp, leaving the scalp feeling cool and dry immediately after use. CJ OnStyle has prepared the "Best 3-piece Kit," consisting of the scalp serum (160ml), shampoo, and hair pack, at the lowest price ever, and will give away one full-size "Scalp Serum (30ml)" as a free trial product exclusively during the broadcast.

In particular, during this broadcast, the "Live Talk" feature will be used to allow the show hosts to communicate with customers in real time, resolving questions about the products and adding fun to the broadcast. "Live Talk" is a feature installed in the CJ OnStyle application for customer communication, where messages sent by customers during the live broadcast are displayed on the broadcast screen. Simply leaving a message in "Live Talk" during the "Sseol Beauty" broadcast will give 20 customers an "Iced Americano."

Purchasing products during this summer special and next month's broadcasts offers a chance to "score" a Herm?s Click H bracelet worth 900,000 KRW. Two winners will be selected by lottery, and the winners can be checked on the CJ OnStyle event board in September.

Sangwon Kwak, Head of Business at CJ OnStyle Content Production Department, said, "Sseol Beauty, planned for the non-face-to-face era, was created to enhance the bond with customers through the witty remarks and intimate communication of flagship show hosts," adding, "We hope everyone enjoys a fun beauty shopping experience at home this summer through Sseol Beauty."

This content was produced with the assistance of AI translation services.