Daegu Bank Launches 'Daefrica Yes? Savings' with Preferential Interest Rates Matching Tropical Night Days View original image

[Asia Economy Reporter Kim Hyo-jin] DGB Daegu Bank announced on the 21st that it will sell the ‘Daefrica Savings and Deposit’ product, which offers preferential interest rates through a lottery based on various activities, to increase customer interest with a fun saving product utilizing regional climate characteristics and to practice ESG (Environmental, Social, and Governance) management linked to local community contribution activities.


A DGB Daegu Bank official stated, “This product was conceived to help people enjoy the hot summer in Daegu, also called ‘Daefrica (Daegu + Africa)’ due to its unusually hot regional characteristics, in a healthy and enjoyable way,” adding, “DGB Daegu Bank, which has consistently developed products that turn regional characteristics into advantages and services linked to social contribution, plans to continuously discover and launch planned products like the ‘Daefrica Savings and Deposit’ that allow customers to enjoy the hot summer.”


The ‘Daefrica Savings and Deposit,’ which anyone can join (one account per person per product), will be sold from today until the 30th of next month. The subscription amount is between 1 million KRW and 50 million KRW per person for deposits, and between 50,000 KRW and 200,000 KRW for savings. Deposits will be sold up to a limit of 300 billion KRW.


Subscriptions are available both at branches and through non-face-to-face channels. In August this year, preferential interest rates will be continuously provided through a quiz matching the hot temperature and total tropical night days. The basic interest rate is 1.0% per annum for deposits and 1.3% per annum for savings. If the number of days with a maximum temperature of 38℃ or higher in Daegu in August is two or more, a preferential interest rate of 0.20 percentage points per annum for deposits and 0.50 percentage points per annum for savings will be applied. If customers participate in the ‘Guess the Number of Tropical Nights in Daegu in August’ quiz event on IM Bank within 10 days after subscribing, up to 100 customers who answer correctly will be selected by lottery to receive an additional preferential interest rate of 2.0 percentage points per annum, allowing deposits to earn up to 3.2% per annum and savings up to 3.8% per annum.



The event continues through winter. If Daegu City’s ‘Hope 2022 Sharing Campaign’ achieves a ‘Love Temperature’ of 100℃ or higher, 100 subscribers will be automatically selected by lottery to receive a preferential interest rate of 3.65 percentage points, allowing winners to earn up to 4.85% per annum on deposits and up to 5.45% per annum on savings.


This content was produced with the assistance of AI translation services.

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