Hyundai Motor "High-Performance Brand N, First Entry in Pure Electric Car Racing Competition"

Veloster N ETCR, Debut at PURE ETCR Electric Racing Event from 18th to 20th

On October 9 last year, at the 2021 season PURE ETCR tournament launch ceremony held in front of Copenhagen City Hall, Denmark, Hyundai Motor Group's hydrogen fuel cell generator, Hyundai Veloster N ETCR, and driver Augusto Farfus were displayed on stage. (Photo by Hyundai Motor)

[Asia Economy Reporter Changhwan Lee] Hyundai Motor Company announced on the 17th that its high-performance brand N will participate in a pure electric car racing competition to showcase its electrification technology.

Hyundai Motor announced that the Veloster N ETCR will participate in the opening round of the 'PURE ETCR (Electric Touring Car Racing)' held from the 18th to the 20th at the Vallelunga Circuit in Italy.

PURE ETCR is the first pure electric touring car race involving multiple manufacturers. It is a motorsport competition established to set standards for electric car racing in the full-fledged electrification era and to accelerate the transition to zero-emission mobility.

In the inaugural PURE ETCR competition this year, electric race cars equipped with electric motors producing a maximum output of 500kW and batteries with a capacity of 65kWh will participate, replacing the engine-included drivetrains of conventional race cars.

Hyundai Motor revealed the Veloster N ETCR race car in September 2019 and simultaneously declared its participation in the competition. In September last year, it successfully conducted system integration and testing of the race car with the ETCR organizers, becoming the first participating manufacturer to do so.

In addition to Hyundai Motor's Veloster N ETCR, the PURE ETCR competition will feature Alfa Romeo Giulia ETCR, Cupra e-Racer, and others, showcasing electrification technology.

The newly established competition format tailored to the characteristics of electric race cars is also attracting attention. Unlike the traditional touring car race format that determines rankings through a single final race, the event will be held through a total of four short races followed by a final race. The start method will also begin from a starting gate reminiscent of horse racing.

Furthermore, Hyundai Motor emphasized that it will not only enter electric race cars in this competition but will also exclusively supply hydrogen fuel cell generators. The mobile fuel cell power generation system provided by Hyundai Motor Group is a 160kW-class power module, equivalent to two fuel cell systems applied to the hydrogen electric vehicle Nexo.

A Hyundai Motor official said, "Motorsport is the optimal stage to test and develop the technologies we pursue," adding, "Through participation in this ETCR, we will continuously hone sustainable eco-friendly mobility technologies going forward."

This content was produced with the assistance of AI translation services.