E-commerce Creating Dramas... TMON Releases Web Drama 'Suspicious Blind Date'

Plan to Showcase Content Communicating with Customers through YouTube Original Content 'Timon Play'

[Asia Economy Reporter Kim Cheol-hyun] TMON (CEO Lee Jin-won) announced on the 9th that it will release the web drama 'Suspicious Blind Date' through YouTube. Through its original content brand 'TMON Play', TMON plans to consistently present various content targeting the MZ generation (born from the early 1980s to the early 2000s) every month.

The web drama 'Suspicious Blind Date' comically depicts the hardships of a TMON product planner (MD) experiencing a blind date with a mysterious man. Starring are YouTuber and actor Moon Sang-hoon, known for characters such as 'Korea Geography Top Instructor Moon Teacher', and Seo Soo-min, who is actively performing in the popular web drama 'Short Script'. The script and direction were handled by director Shin Ji-soo, who gained attention for works like the 'Oh, Journey' series and 'The Wise Private Life of a New Director'.

Since February, TMON has been releasing YouTube original content under the brand 'TMON Play'. The first web drama of TMON Play, 'Sweet Office', garnered over 670,000 views, drawing positive responses from subscribers. After the web drama's release, viewing time among the 18-24 age group increased by approximately 410%, demonstrating the effect of attracting the MZ generation through web dramas. A TMON representative stated, "We plan to continuously present content that communicates with potential customers through TMON Play in the future."

This content was produced with the assistance of AI translation services.