Kim So-young Appointed as Head of DTC Business Division

From the left, Osangho, the new CEO of Disney Korea, and Kim Soyeon, the new head of the DTC Business Division at Disney Korea

From the left, Osangho, the new CEO of Disney Korea, and Kim Soyeon, the new head of the DTC Business Division at Disney Korea

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[Asia Economy Reporter Minyoung Cha] The Walt Disney Company, which has officially entered the Korean market, has appointed Oh Sang-ho, former Executive Director of Disney Studio Business Division, as the head of its Korea branch.


The Walt Disney Company Asia Pacific (APAC) announced on the 26th that it has appointed Oh Sang-ho, former Executive Director of Disney Studio Business Division, as the new head of Walt Disney Company Korea, and Kim So-yeon, former Senior Director of Consumer Products Division, as the head of the DTC (Direct-to-Consumer) division.


This announcement is part of the new leadership structure in the Asia Pacific region, aimed at expanding influence within Korea and continuing growth as a media, entertainment, and lifestyle brand.


Oh Sang-ho, the new head of Disney Korea, will oversee the establishment of Disney’s strategy in Korea and manage overall business operations to drive the company’s sustained growth. Kim So-yeon, the new head of the DTC division, will optimize the operation of domestic DTC business including the OTT service Disney+, and lead strategies and growth by expanding consumer touchpoints.


Luke Kang, President of Walt Disney Company Asia Pacific, said, “Oh Sang-ho, appointed as the new leader of Disney Korea, and Kim So-yeon, head of the DTC division, are experts who have played pivotal roles in the media and entertainment industry and successfully managed various business organizations. I am confident that they will optimize business operations including Disney+ in the rapidly changing media environment, lead business innovation, and contribute to the continuous development and growth of Disney Korea.”


Oh Sang-ho, the new head, recently served as Executive Director of Walt Disney Studio Business Division, overseeing domestic film sales, distribution, marketing, and various film-related operations. He is a media and content expert with 30 years of outstanding experience at Disney and other global major studios. Before joining Walt Disney, he served as head of 20th Century Studios and built his career at CJ Entertainment, Warner Bros., and Samsung Video Business Group. He majored in Economics and Japanese at the University of Michigan and earned an MBA from Thunderbird School of Global Management.


Kim So-yeon, the new head of DTC, joined Disney Channel Business Division in 2007 and has worked at Disney for 14 years, overseeing media and channel divisions as well as the consumer products division. She graduated from Ewha Womans University with a degree in Journalism and Broadcasting and earned an MBA from Yonsei University Graduate School of Business.



Meanwhile, going forward, Oh Sang-ho, the new head of Disney Korea, will report directly to Luke Kang, President of Walt Disney Company Asia Pacific, and Kim So-yeon, the new head of DTC, will report to Oh Sang-ho, the new head of Disney Korea.


This content was produced with the assistance of AI translation services.

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