GS Home Shopping Supports 200 Single-Parent and Low-Income Families with Sharing Kits

‘HAPPY GS SHOP DAY’, a sharing kit support project for vulnerable groups

[Asia Economy Reporter Lim Chun-han] GS Home Shopping announced on the 29th that it conducted the ‘HAPPY GS SHOP DAY’ project, a sharing kit support program for vulnerable groups, in collaboration with Hope Friends Kia Daechek and the Community Chest of Korea.

This project, meaning ‘giving a day like a birthday as a gift,’ provided support to 200 households including single-parent and grandparent-grandchild families in Yeoncheon-gun, Gyeonggi Province; Jecheon-si, Chungbuk; and Damyang-gun, Jeonnam, who are facing difficulties due to COVID-19. Beneficiary families were selected through recommendations from each local government.

The sharing kits were continuously provided three times in total, once a month for three months starting from November last year, to the same beneficiary families. Along with sharing goods worth a total of 400,000 KRW per person, gifts such as encouragement postcards, calendars, and stickers were included in each round to convey support and encouragement.

A GS Home Shopping official said, “Although these are difficult times for everyone, we hope that the sharing kits offer some comfort to neighbors enduring even tougher days,” and added, “We will continue to carry out various activities that provide ongoing and practical help.”

This content was produced with the assistance of AI translation services.