"Raise Investment" Dongmyeong University, Laboratory Startup Exploration Team's 'IR Program' Gains Popularity
Business Item and Management Strategy Promotion ... 1-on-1 Expert Feedback via Zoom
The Dongmyung University Laboratory Startup Innovation Group operated the 'IR Pitch Deck Program' for three weeks via Zoom to promote the business items and management strategies of the laboratory startup exploration team.
View original image[Asia Economy Yeongnam Reporting Headquarters Reporter Kim Yong-woo] Dongmyung University (President Jeong Hong-seop) Laboratory Startup Innovation Group (Director Noh Seong-yeo) operated the ‘IR Pitch Deck Program’ for three weeks until January 15 via Zoom to attract investment by promoting the business items and management strategies of laboratory startup exploration teams.
IR (investor relation) means ‘promotion for investors,’ and the pitch deck program is a compound word of pitching (throwing in baseball) and deck (containing presentation content), a project where entrepreneurs deliver messages to investors to attract investment.
The ‘2020 IR Pitch Deck Program’ was selected last year for the public technology-based market-linked startup exploration support project. It is being promoted to find commercialization plans and enhance IR capabilities for laboratory startup exploration teams who have completed domestic and international education and are in the process of prototype production.
This training started with a lecture on how to write a business plan, followed by about three weeks of one-on-one expert feedback to supplement IR materials, and concluded with an IR experience through mock IR.
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Noh Seong-yeo, Director of the Laboratory Startup Innovation Group, said, “It seems to have been a good opportunity for technology-based laboratory startup exploration teams to concretize their business and establish investment strategies,” adding, “We plan to continuously support the exploration teams in areas such as investment attraction, management, and marketing, which are difficult after startup.”
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