Seoul Milk Cooperative President Moon Jin-seop: "Reborn as a World-Class Dairy Company"
Seoul Milk Cooperative Holds 2021 Vision Declaration Ceremony via Official YouTube Channel
[Asia Economy Reporter Lee Seon-ae] Seoul Milk Cooperative announced on the 5th that it held the 2021 Vision Declaration Ceremony through the official Seoul Milk YouTube channel to welcome the New Year of 2021, the Year of the Ox.
Through this Vision Declaration Ceremony, Seoul Milk Cooperative presented a new mission with the keyword "Making the world healthy with milk." Here, 'milk' refers to the highest quality dairy products and customer-satisfying dairy products, and 'making the world healthy' means "making people healthy, society healthy, and the Earth healthy." Additionally, it revealed a new vision for 2021 to "aim to become a top-tier dairy product specialized company."
The meaning of the new vision clearly indicates the path and direction to maintain and grow as the most competitive company in the dairy industry, and the goal that all members must unite and focus on achieving as one body.
Chairman Moon Jin-seop stated in his New Year's address, "To respond to the changing market demands, the corporate culture of Seoul Milk, which has been sustained for 84 years, must now adapt to the changing environment and innovate anew," emphasizing, "Producing the highest quality raw milk, making the highest quality dairy products, and supplying products that customers want is the way to become a world-class top-tier dairy product specialized company."
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Following this, Executive Director Noh Min-ho presented four major behavioral guidelines that all employees of Seoul Milk Cooperative must follow: ▲ embedding a 'customer-oriented' culture into the organizational culture ▲ innovative products and services ▲ securing cooperative competitiveness through 'cost reduction' ▲ building a 'new and refreshing organizational culture,' outlining concrete execution strategies to become a top-tier dairy product specialized company.
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