KTH Wins 'Employment Expansion' Award at Job Awards Hosted by Ministry of Employment and Labor

Employment Expansion Amid COVID-19 Employment Shock
Employment Rate Up 54%...Turnover Rate Down 92%

[Asia Economy Reporter Cha Min-young] KTH, which operates the digital home shopping platform K Shopping, announced on the 14th that it won the Grand Prize in the Employment Expansion category at the ‘2020 Job of the Year Awards.’

The Job of the Year Awards is sponsored by the Ministry of Employment and Labor, Ministry of Trade, Industry and Energy, Ministry of Science and ICT, Ministry of SMEs and Startups, and Ministry of Gender Equality and Family. It recognizes and awards outstanding companies, institutions, and organizations that have significantly increased jobs and improved job quality.

KTH explained that it received the grand prize for demonstrating excellent performance in various areas, including job expansion through proactive employment policies, employment stability for executives and employees, welfare systems, and realization of work-life balance.

With ‘Respect for People Management’ as its top priority value, KTH has been striving for employment stability and expansion. It has worked to establish a balance between work and life through improving welfare and treatment for executives and employees. Over the past six years, KTH has focused on recruiting talented new employees through open recruitment and activated continuous hiring by introducing non-face-to-face interviews even amid the COVID-19 pandemic. Over the recent six years, the number of executives and employees and the average length of service have steadily increased, with the employment rate rising by 54% while the turnover rate decreased by 92%.

KTH has introduced an ‘Automatic Parental Leave System’ upon childbirth, maintaining a 100% parental leave and reinstatement rate. Employees with children in the first grade of elementary school can send their children to school and start work by 10 a.m. under the ‘Childcare 10 a.m. Start System.’ Additionally, on the last Wednesday of every month, KTH operates a ‘Culture Day’ where employees leave work one hour early. It also provides seven days of ‘Skill Improvement Leave’ for self-development and cultural activities.

Lee Pil-jae, CEO of KTH, said, “KTH has been able to grow like this because of the dedicated efforts of our executives and employees during every crisis the company faced. Going forward, we will continue to develop a corporate culture that balances work and life so that our employees can be happier, as well as create quality jobs.”

Last month, KTH won the highest honor, the Presidential Award, at the ‘2020 Labor-Management Culture Awards’ hosted by the Ministry of Employment and Labor. Following this, by winning the Job of the Year Award, KTH is creating multifaceted job innovation cases including excellent labor-management culture, youth job creation, and improvement of employee treatment.

This content was produced with the assistance of AI translation services.