'Mary K-mas Live Market' Online Hub Channel Open

[Asia Economy Reporter Kim Cheol-hyun] The Ministry of SMEs and Startups (Minister Park Young-sun, hereinafter referred to as the Ministry) announced on the 11th that it will operate the 'Christmas Market' event homepage to provide comprehensive information on online events and discount information related to the 'Merry K-MAS Live Market' at the end of this year.

The homepage, which will open from the 12th, consists of a total of five sections: main screen, live commerce, special exhibitions, events, and participation marketplace. First, the main screen shares campaign-related videos along with event information and posts Instagram participation information.

In the live commerce section, the full schedule during the Christmas Market period is disclosed, and live commerce broadcasts on private collaboration platforms such as the 'Gachi Sapsida Platform,' Naver, Kakao, Wemakeprice, 11st, Tmon, Lotte, and GRIP can be viewed. Through this, products can be purchased at prices discounted by up to 50%.

The special exhibition section provides discount information from 18 private online malls including the 'Gachi Sapsida Platform,' Coupang, Wemakeprice, and Gmarket, and is linked to the special exhibitions on those sites. A participation marketplace is also prepared where small and medium-sized enterprises and small business owners who voluntarily wish to participate in the 'Merry K-MAS Live Market' can leave discount information and store promotional posts for their products.

Minister Park Young-sun of the Ministry said, "'The Merry K-MAS Live Market' website serves as a hub channel that guides the overall content of the event and encourages active participation by the public," adding, "We hope this year's Christmas Market proceeds smoothly and becomes a great help and hope for small business owners going through difficult times due to COVID-19 by supporting their digital transformation."

This content was produced with the assistance of AI translation services.